Lighthouse is organizing a free roundtable discussion on Monday June 30 on how Green IT fits into the way that analysts (and other stakeholders) evaluate the brand positions and CSR strategies of top IT companies. Environmental sustainability is an increasingly important topic for IT buyers worldwide. To better understand the opportunities, Lighthouse is supporting a research project to look at how (and whether) IT brands are progressing towards sustainability, what the measures are that they currently, or in the future, use to show their corporate contribution to a more sustainable environment.
Firms interested in backing this research are invited to a discussion at Lighthouse’s London office at 4 pm on Monday June 30th. Participants will get a summary of the final research, which is being authored by Manchester Business School researcher Rumana Bukht. She has worked in the IT industry for over 10 years and was one of the participants in a meeting with the Reputation, Brand and Competitiveness Group.
Space is limited, so book your seat now by emailing GreenIT@lighthousear.com. If you want to join by telephone, let them know.
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